Siddeley Talent Link
Role: Head of IT — Software Engineer & Product Manager (sole developer)
Business Impact
Entire platform built solo in under a week — agency equivalent est. $15,000–$30,000 AUD avoided. Real-time engagement counters powered by Cloudflare KV add zero ongoing infrastructure cost at scale.
Bilingual EN/ZH job listings establish STL's digital presence in the skilled migration talent market. Live view and apply counters create social proof that increases candidate engagement. The platform feeds RedBridge's employer pathway and Insight Idea's visa lodgement pipeline.
STL's placement revenue depends on candidate volume and employer engagement — this platform is the primary acquisition channel for both. Successful placements generate STL fees and refer clients into RedBridge and Insight Idea, creating compounding revenue across three subsidiaries.
Project Summary
| Field | Details |
|---|---|
| Project Name | Siddeley Talent Link (siddeleyTL) |
| 项目名称 | 维拓联才（siddeleyTL） |
| Period | Apr 29 – May 4, 2026 (under 1 week) |
| 周期 | 2026年4月29日 – 5月4日（不足1周） |
| Company | Siddeley Talent Link (Siddeley Group) |
| 公司 | 维拓联才（Siddeley Group） |
| Role | Head of IT — Sole developer |
| 职能 | IT 总监 — 独立开发者 |
| Commits | 14 (all Vanessa) |
| 提交数 | 14（全部为 Vanessa） |
| Stack | Next.js 15 · React · Tailwind CSS · Cloudflare Pages + KV + Pages Functions |
| 技术栈 | Next.js 15 · React · Tailwind CSS · Cloudflare Pages + KV + Pages Functions |
| Key feature | Real-time job view/apply counters via Cloudflare KV |
| 核心功能 | 通过 Cloudflare KV 实现实时浏览/申请计数 |
| Blind vote | 15 participants · 7 responded · 7/7 chose Vanessa's version |
| 盲测结果 | 15 人参与 · 7 人作答 · 7/7 选择 Vanessa 的版本 |
| Cost Impact | Est. $15,000–$30,000 AUD agency cost avoided |
| 成本影响 | 估计节省机构费用 $15,000–$30,000 澳元 |
Key Highlights
- Delivered a production-ready bilingual job listings platform in under 5 days, solo
- Identified and executed a same-day framework migration (Vite SPA → Next.js 15) without losing progress
- Built real-time job view/apply counter using Cloudflare KV + Pages Functions (zero database cost)
- EN/ZH bilingual job data with VETASSESS alignment and salary ranges
- Privacy Policy page added for legal compliance (168 lines)
- Google Apps Script contact form integration deployed and maintained
- Blind vote: 15 people selected from STL's network, 7 responded, all 7 chose Vanessa's design
Blind Vote Result
To validate the website design before launch, a blind comparison was conducted across STL's network. 15 people were selected; 7 responded. All 7 chose Vanessa's version — without knowing who built it.
维拓联才 — the Chinese brand name for Siddeley Talent Link. The company's slogan was absent from its brand; Vanessa created one from scratch.